Non-Alcoholic Cocktail Workshop with Jen Veralle (USA)

Hosted by Jen Veralle

Founder of Mindful Drinking Movement and Sauna and Sobriety, Event Strategist, TEDx Speaker, LinkedIn, Instagram

Included

You will have two parts in this workshop:

Part 1 - Education (25 min)

• Jen's story and work, connection to the movement
• What is the non-alcoholic movement?
• An intro to non-alcoholic beverage industry and categories
• The science of flavor and balance
• Premium non-alcoholic-based spirits

Part 2 - Making and Tasting (35 min)

1. Butterfly Effect (Tilden Lacewing)
2. Coastal Sage (Pentire Seaward)

Wrap and Q&A

Things to know

• Duration: 60 minutes
• Venue: Choose your venue among available options below
  
• Booking conditions: This tasting can accommodate 6-12 participants. If your booking cannot be accommodated we will contact you to suggest a new date or you'll receive a full refund.

About Jen Veralle

Jen Veralle (she/her) is an advocate for and creator of healthy social experiences that decentralize alcohol. Her journey spans two decades of alcohol misuse, a decade (Jul 28, 2014) of an alcohol-free lifestyle, corporate roles, and entrepreneurial ventures. She shatters stigmas around choosing not to drink by inviting others to engage in self and societal inquiry to heal and be well.

She’s an event experience strategist and founder of Sparktrack; a writer and conversationalist cracking open society’s role in addiction at jenveralle.com; founder of Mindful Drinking Movement, and former cofounder of Zero Proof Collective, where business leaders and those interested in the non-alcoholic beverages industry thoughtfully connect, collaborate, and share resources to advance zero-proof options, experiences, and social spaces. In July 2023, her TEDx Talk: Why We Should Rethink Drinking Culture was released, and now has 47K views.

Jen is a contributor and voice on Cadre.io, a mental health and wellness app platform, where she hosts Sober Not Somber Hour weekly; and a certified life and recovery coach via the International Association of Professional Recovery Coaches (IAPRC).